Extension Material
Extension materials are used extensively in natural resource management to inform, educate and encourage behavior change. Effective extension materials must be tailored, both in content and delivery, to the target audience.
In developing content, Wild Matters researches both the topic and the intended audience, and tailors messages accordingly. Wild Matters has produced a wide range of extension materials, including management guides, field guides, information flyers, promotional material, decision support tools flowcharts, social media videos and presentations.